Marketing
Use of SMS in marketing, enabled by SMS MT and 2 Way SMS services in the Infobip portfolio,
effectively offers a new marketing channel of an unprecedented reach and direct access.
In addition, response rates and targeting levels are vastly superior
to traditional media, while personalization and convenience lead to developing sustained relationships with customers over their mobile phones.
Some examples of the application of SMS in marketing:
- Personalized, targeted, direct advertising
- Individual product promotion
- Discount or loyalty coupons, special offers, bundle offers
- SMS ticketing
Benefits of SMS use for marketing firms
The impact SMS has on marketing is far-reaching and encompasses different aspects, from those easily visible to those used by analysts and strategy makers.
- Direct contact with potential customers
- Targeted marketing on a new level
- Higher response rates
- Response measuring made easy
- Improved time and cost management
Using our Number Lookup service can help you conduct a more efficient and precise campaign. By identifying which
network a number belongs to, this service provides precise information on a mobile subscriber and helps reduce time and cost.
Infobip provides an end-to-end technical solution which gives the marketing industry the necessary foundation for being
creative. Whether local or global, all campaigns can find a suitable solution in the Infobip portfolio of highly innovative resources.
Contact us today to sign up for a free trial or for more information on how your business can prosper from using
Infobip services.